Small Cove Media Barbershop Growth System Book a discovery call
For shops doing $30K+ a month

Add $10,000+ a month to your barbershop on an ad budget under $400.

That is what happened at Kongo Barbershop. Two months of Meta ads, $651 in total spend, and $30,180 in new revenue. Hear it from the owner, then see if your shop is a fit.

Kongo Barbershop, owner testimonial
[ EMBED: kongo-owner-testimonial.mp4 ]

The owner walks through the before and after in his own words.

$651
Total ad spend, two months
+$30,180
New revenue over the same window
46x
Blended return on ad spend
$3.27
Cost per new client acquired
Book a discovery call 30 minutes. A fit check, not a pitch.
The honest part

Full chairs on weekends do not pay for slow Tuesdays.

Most shops we talk to are not short on skill. They are short on a steady, predictable way to put new clients in the chair.

  • Midweek gaps in the schedule that the weekend rush quietly covers up.
  • Growth that depends on walk-ins and word of mouth, which you cannot turn up on demand.
  • An open chair you want to hire for, but no clean way to keep a new barber busy.
  • Boosted posts that spend money and bring back nothing you can measure.

This is built for your shop if

You do $30,000 or more a month in gross sales.
You have been open at least 18 months with a real local following.
You own the shop and control the marketing budget.
You have room for at least 50 more new clients a month.
If you run more than one location, this works across all of them. We will cover that on the call.
Watch this before you book

Three minutes on how the system works.

Logan walks through exactly what you would get, what it costs, and why a shop owner should work with a barbershop specialist instead of a general agency.

Logan McKinney, how the Barbershop Growth System works
[ EMBED: logan-vsl-explainer.mp4 ]

Roughly three minutes. Worth it before we talk.

  • What the ads actually do, and the budget they run on.
  • The three tiers, and which one most shops start on.
  • Why one industry and one focus beats a generalist.
  • What the discovery call covers, and what it does not.
The offer

Three tiers. Transparent pricing. Pick the one that fits.

Every tier runs on a 3-month minimum, then month to month. Ad spend is paid by you, directly to Meta, and never invoiced through us.

Start here

Foundation

$1,500 / month
plus ad spend, around $300 to $800

For independent single-location shops doing $30K+ a month.

  • Meta ads campaign management, booking focused
  • 8 to 12 static ad creatives a month
  • Landing page setup and ongoing tuning
  • Monthly report with revenue attribution
  • Monthly strategy call and text access
This is the tier Kongo runs on.
Tier 02

Growth

$2,000 / month
plus ad spend, around $600 to $1,500

For higher-revenue shops or smaller multi-location operations.

  • Everything in Foundation
  • 2 scripted talking-head video ads a month
  • 4 before-and-after video edits a month
  • Second campaign for hiring or retention
  • Bi-weekly strategy calls
For shops ready to scale on video.
Tier 03

Scale

$2,500 / month
plus ad spend, $1,500 and up

For multi-location chains or single shops doing $100K+ a month.

  • Everything in Growth
  • Location-targeted ad sets per shop
  • Quarterly in-person content sprint
  • Custom landing pages per location
  • Hiring funnel and recruitment campaigns
Built for owners running several chairs across markets.

Setup fee waived for the first 10 shops. We will match your shop to the right tier on the call, so you are not guessing now.

The discovery call

Thirty minutes. We run your numbers and tell you the truth.

This is a fit check. If the math does not work for your shop, we will say so on the call and you will have lost half an hour, nothing more.

01

You bring the real numbers

Monthly revenue, average ticket, how many chairs, how full they are. The honest figures, not the rounded ones.

02

We run the math live

We load your numbers into the same model we used for Kongo and show you what a campaign would realistically return.

03

You decide the next step

If it is a fit, we map the tier and timeline. If it is not, we tell you plainly. No pressure either way.

Book your call

Pick a time that works for you.

Choose a slot below. You will get a confirmation right away, and a short reminder before we talk.

30 minutes, by video call A fit check, not a pitch Backed by documented Kongo results